Hey!
I’m Ryan, a creative marketer with a background that blends storytelling and analytical thinking. In my current role at NielsenIQ, I work with Procter & Gamble brands, translating complex sales and consumer data into clear insights that guide strategy and decision-making. That experience has shaped how I think about clarity, intent, and impact.
While my work has sharpened my ability to explain what is happening and why it matters, my passion has always lived in visual storytelling. Film, design, photography, and shaping ideas into content that connects on a human level are at the center of what I do.
That perspective started early.
When I was 12, I caught a foul ball at a Red Sox game and handed it to the girl behind me. The moment went viral and earned The MLB Greatness in Baseball Yearly award, 2014 Cut4 Topic of the Year. What stayed with me was not the attention (I wanted nothing to do with it!), but the realization that small, unscripted moments can resonate deeply with others and that even the simplest acts of kindness can mean the world to someone.
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That experience continues to influence how I approach storytelling today. I look for moments that feel honest, emotional, and human, because those are the moments people remember.
Since then, my work has spanned concept commercials, branded creative, social content, campaign development, and long-form storytelling. I have supported live events, led research-driven campaigns for nonprofit organizations, and produced a long-form video built from thousands of videos & photos over the years of shared experiences.
Across everything I create, the goal is simple. Find the message, shape the emotion, and build something that resonates.